All posts by Paul Taylor

I'm learner, sharer and Innovation Coach at Bromford. As coach it's my job to develop a lab based approach to product and service development and to ensure a culture of creativity within the business. We have a track record in project delivery and service change that crosses all disciplines and has resulted in numerous acknowledgements and awards. I'm a regular contributor to forums , think-tanks , and research reports and often a speaker or advisor at conferences and events. I'm a huge enthusiast of social leadership and never far away from social media. Contact me at paul.taylor@bromford.co.uk

Four Factors Hindering Transformation

The problem with good service design is that you don’t notice it. It’s only when you experience truly shitty design that you appreciate the good stuff. That’s why so few organisations are design led. They focus on designing out the bad rather than designing in the good from the beginning. Earlier this week I ordered ...

Why Story Will Always Beat Statistics

Data is not fact and fact is often just a hypothesis anyway. We humans design how data is created and we humans are the ones who interpret data and draw conclusions from it. Therefore, data will always be inherently fallible – Gerry McGovern Many of our organisations attempt to illustrate the achievement of their purpose ...

How To Avoid Corporate Initiativitis

We’ve never felt so busy at work, and never been less engaged. 90% of people say they expect to find a substantial degree of joy at work, yet only 37% report that they do. Many of our organisations remain afflicted by: Initiative-itis: The condition of mistaking busyness for productivity Vanity Projects: Things that only got ...

How To Kill Ideas

We were asked a really good question last week with the visit to Bromford of the Disruptive Innovators Network. How long should you spend on an idea? In the early days of Bromford Lab we had a 12 WEEKS MAX rule. If we couldn’t get an idea up and running within that time – it should ...

What We Can Learn From The Oldest Companies in The World

Shigemitsu Kongo, a Japanese Buddhist temple builder, formed his construction company Kongo Gumi in in 578 AD. His company built relationships with their customers that lasted for 1,400 years, surviving through many wars and natural disasters,  just like their temples. It wasn’t technology that nearly killed the company, but cashflow. The oldest company in the world ...

Is It Time To Rethink Industry Awards?

Award schemes have become a form of media. They exist to generate income for an organisation through a combination of entry fees and overpriced chicken dinners – Stephen Waddington It can sometimes feel like there is an industry awards ceremony for every night of the week. A Google search for ‘housing awards’ will get you ...

Lessons Learned From Five Years of Failure

Sometimes the execution of the idea doesn’t need to be the best to succeed. In 1989 a video game designer called Gunpei Yokoi changed the world with the launch of the original Nintendo Game Boy. It took gaming out of the hands of geeks and paved the way for the industry to become the most ...

Why We Don’t Collaborate

Everyone says they love collaboration. Our open offices are designed to encourage collaboration. We recruit for people who are collaborative in nature. The digital tools we use are aimed at fostering greater collaboration. We promote the benefits of collaboration , or even co-creation, with our customers and service users. Collaboration has replaced innovation as the ...

The Social Sector Must Rebuild Trust Through Equal Partnerships

This is a edited version of an article originally written for Inside Housing There is a growing realisation that many of our social institutions and public services have run their course. Communities need something different from what’s currently on offer. We could be at the tipping point, the moment when future relationships between citizens and ...

How Good Company Culture Can Go Bad

Here’s a sentence I never thought I’d write. One of the best hours I spent this week was with our Governance, Risk and Assurance Team. There – I said it. Joking aside, the relationship between governance and innovation is an important one.  As I wrote in my last post – for an organisation to support innovation ...