All posts by Paul Taylor

I'm learner, sharer and Innovation Coach at Bromford. As coach it's my job to develop a lab based approach to product and service development and to ensure a culture of creativity within the business. We have a track record in project delivery and service change that crosses all disciplines and has resulted in numerous acknowledgements and awards. I'm a regular contributor to forums , think-tanks , and research reports and often a speaker or advisor at conferences and events. I'm a huge enthusiast of social leadership and never far away from social media. Contact me at paul.taylor@bromford.co.uk

Three Simple Ideas To Stop Change Failing

“The essence of transformation isn’t incremental. Transformation means ‘radical change’. And few companies truly countenance that because it’s, well…too radical.” – Anne McCrossan Maybe we are being too ambitious. Perhaps the hype of business change is becoming all consuming, leading us to aim for things our leadership can’t possibly deliver. In my last couple of posts ...

How To Become A Disobedient Organisation

Imagine being given $250,000 for deliberately breaking the rules. No strings attached. That’s exactly what MIT are doing. Recognising that societies and institutions lean toward order and away from chaos they have launched an award and cash prize that will go to a person or group engaged in an extraordinary example of disobedience for the benefit of ...

Digital Transformation is Failing. Why?

“A key reason why true mobile working isn’t being implemented is because of management culture. The case for mobile working has been proven; it is the people who are the biggest barriers.”- 2017 Deloitte Human Capital Trends report The way we work , it seems, is no longer working. What we’ve long suspected – that ...

How Not To Involve Customers

In 1985 one of the biggest brands in the world nearly destroyed itself – by listening to what customers said. Coca-Cola developed a product dubbed “New Coke” that was slightly sweeter than the original. Almost 200,000 blind taste tests were conducted and most participants said that they favoured New Coke over both the original formula ...

Know Your Customers, Just Never Ask Them What They Want

We do not really know what our potential users will really respond to, what they will understand or what they’ll hate until we really see them using it –Jonathan Courtney If you are working on any new service change or product there’s one question I guarantee will be asked of you at some point: “What ...

How Automation Helps Us Solve The Problems That Matter

“One machine can do the work of fifty ordinary men. No machine can do the work of one extraordinary man.” – Elbert Hubbard Automation gets a bad rap. The original draft of our design principles stated “Automate everything that can be automated”. People flinched – it was seen as too harsh. Mention automation and people make a mental ...

Why We Solve The Wrong Problems

Everywhere I look I see organisations and people investing heavily in new initiatives, transformation, and change programmes.  And in almost every case the goals will never be met. One of the most crucial causes of the failure? The right questions were never asked at the outset. We default to ideas and plans. Too many of which ...

Why We Love Silo Working And What To Do About It

In 1988 Phil. S. Ensor coined the term the functional silo system.  His contention was that narrow, specialised teams and jobs were easy to manage but imposed a very damaging learning disability on the organisation. We become focused on addressing organisational fixes rather than exploring the underlying symptoms. Social chasms emerge resulting in people not seeing ...

Embracing Challenge to Build a Stronger Innovation Culture

  Just as your body is designed to fight a common cold, most of our cultures protect the organisational DNA from any antibodies. Add something new and it can get rejected. As Chris Bolton has written organisations can have immune systems and idea antibodies. As Chris says – It’s not personal. It’s just an automatic survival mechanism. ...

Why Collaboration Does Not Equal Innovation

Transformation can’t happen without discovery and discovery can’t happen without experimentation. It’s a new year and at Bromford we are planning a reboot of our approach to innovation (actually we are planning a reboot of everything). My emerging thoughts are we need less talk of accelerated fast fail innovation and more a systemic and systematic ...