Why Transformation Fails – And How To Avoid It


The concept that 70% of change and transformation programmes fail emerged in the mid 1990’s. There’s actually little evidence that this is true. The 70% figure seems to have emerged because of a lack of clarity about what success looks like – and that most people have a bad experience of them. My contention is … Continue reading Why Transformation Fails – And How To Avoid It

Know Your Customers, Just Never Ask Them What They Want


We do not really know what our potential users will really respond to, what they will understand or what they’ll hate until we really see them using it –Jonathan Courtney If you are working on any new service change or product there’s one question I guarantee will be asked of you at some point: “What … Continue reading Know Your Customers, Just Never Ask Them What They Want

Lessons From a Year Spent on a Two Pizza Team


Work alone. You’re going to be best able to design revolutionary products and features if you’re working on your own. Not on a committee. Not on a team – Steve Wozniak In the early years of Amazon , as the company was in transition from fledgling startup to world-eating behemoth , managers held a corporate … Continue reading Lessons From a Year Spent on a Two Pizza Team

What Uber, Comms Hero and HouseParty tell us about the future of the conference…


(A version of this post originally appeared on 24Dash – go visit them as they’re great!) 2pm 11th June: London grinds to a halt. Cab drivers have downed tools for an hour. Uber, a smartphone app that offers an easy and cheap taxi booking service, has rolled into the UK. Our taxi drivers, required to … Continue reading What Uber, Comms Hero and HouseParty tell us about the future of the conference…

Don’t Listen To Your Sector: Be More Weird


Had a bit of drama over the past week. I’ll recap it for you as quickly as possible – as most readers of this blog don’t work in the same sector as I do. Essentially Mick Kent, my CEO, wrote a challenging piece setting out why we have embarked upon a different service vision. Bromford are celebrating 50 … Continue reading Don’t Listen To Your Sector: Be More Weird

5 Lessons in Simple Customer Experience (Indonesian Style)


A new report puts Amazon, McDonald’s and First Direct as the leaders in the top ten of the UK’s ‘simplest’ brands. The companies that are the easiest to deal with. Whatever you think of them most of us could learn from their “frictionless” customer service. It’s interesting to ponder how sectors might be transformed if … Continue reading 5 Lessons in Simple Customer Experience (Indonesian Style)