Latest Posts
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We need to encourage organisations to seek risk – and forgive failure
“I’ve focused on the idea of failure being the engine for innovation. Not being afraid of failure but seeing it as a learning opportunity, and the value of getting out into the world and testing things earlier rather than later.”… Continue reading
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12 Months of Failure: Lessons Learned in Year One of Bromford Lab
Guest post by Tom Hartland One year ago the Bromford Lab was established as a way of accelerating new ideas, driving innovation in the business and building our external networks. ‘Failing fast’ was a founding principle, any idea was a… Continue reading
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Five Questions for Prospective Digital Leaders
Engaged leadership in the digital era means not chasing the latest apps and gadgets. Being an engaged leader in the digital era means knowing what your goals are and what tools to use to achieve them. It also means being… Continue reading
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Lessons From a Year Spent on a Two Pizza Team
Work alone. You’re going to be best able to design revolutionary products and features if you’re working on your own. Not on a committee. Not on a team – Steve Wozniak In the early years of Amazon , as the… Continue reading
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Three Ways Organisations Kill Ideas (And How You Can Remove Them)
Many organisations , without realising it , act as inhibitors of innovation. Rules and protocols are put in place – often for very good reasons – that preserve the status quo. Over time, organisations develop a set of social norms – ‘the way we… Continue reading
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Why Great Customer Experience Requires Great Design
Note to reader: This post was written on a smartphone over 14 days sitting on a beach. It was completed at an altitude of 35,000 feet after several white wines. I’ve chosen to publish it unedited to retain a tropical… Continue reading
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How to Make Innovation Part of Everyone’s Job
The average colleague has seven ideas per day about how they could improve where they work. For our company that’s 9000 ideas per day. Or 3 million every year. But most of those ideas never catch fire. – Bromford Lab Tokyo,… Continue reading
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Best Practice, Benchmarking and the Race to Mediocrity
We must be different. We must be lopsided. No more herdlike regression toward the mean – we must find the things at which we’re great, and build on those – Tim Kastelle A few years ago my organisation adopted a new way of… Continue reading
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The End of Trust (and how organisations can rebuild it)
We’ve seen an alarming evaporation of trust across all institutions, reaching the lows of the recession in 2009. Trust in government, business, media and non-profits is below 50% in two-thirds of countries, including the U.S, U.K, Germany and Japan. There has… Continue reading
Paul Taylor 