Latest Posts
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The End of Trust (and how organisations can rebuild it)
We’ve seen an alarming evaporation of trust across all institutions, reaching the lows of the recession in 2009. Trust in government, business, media and non-profits is below 50% in two-thirds of countries, including the U.S, U.K, Germany and Japan. There has… Continue reading
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How To Get Better At Failing
“Make New Mistakes. Make glorious, amazing mistakes. Make mistakes nobody’s ever made before.” Neil Gaiman Just before Christmas – in my final catch up of the year with my manager – a pretty significant thing happened. I was told that… Continue reading
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10 things we learned from launching an Innovation Lab
“If you are going to take an innovation job, make sure to buy yourself some time, and then, use that time to make sure you make a difference.” Thomas Wedell-Wedellsborg It’s now over six months since we launched Bromford Lab. I’ve… Continue reading
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It’s our job to give customers a story to tell, not tell it for them…
“Guinness is lovely but it will always be the same, a (delicious) black and white drink – simple and unchanging. Subway do nice sandwiches. Lego make little bricks. The work of housing associations, councils, the NHS and other government departments… Continue reading
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Lessons in Customer Experience from Apple
Apple has a clearly defined mission of creating products that are “insanely great.” Simply stating that ambition achieves little. It is Apple’s commitment to its values, such as integrated architecture and clean design (even on the inside of the… Continue reading