Tag: ipad

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Lessons in Customer Experience from Apple

Apple has a clearly defined mission of creating products that are “insanely great.”   Simply stating that ambition achieves little.  It is Apple’s commitment to its values, such as integrated architecture and clean design (even on the inside of the device where no one will see it), that defines its products in the marketplace.   ...

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12 Weeks To Change Your Online Life (or hand your iPad back…)

I’ve had a breakthrough that I want to share. Last Week  I threw down a special challenge to some of our Board Members and Customer Stakeholders who we had struggled to get engaged in Online collaboration and Social Media. 3 Rules I’ll loan you an iPad for 12 Weeks. If it doesn’t change your life ...