Stowe Boyd – Paul Taylor

Are We Really Becoming More Distracted At Work?

Rather than blame technology we should accept that we over-value noise and activity, and under-value silence and contemplation.

According to a BBC piece a recent study found 20% of UK workers reported difficulties switching off from work and feeling ‘always on’ as they struggle to adapt to hybrid working and the permeable boundaries between home and work. Hybrid, it seems, can come with a greater risk of digital presenteeism with people feeling they need to prove themselves to eagle eyed bosses by being constantly available.

Like everything else that’s happened during the pandemic, this is just revealing what was already hiding in plain sight, the way we work is badly designed, if it’s ever been designed at all.

Workplace distraction is nothing new. Over fifteen years ago a study by Dr Gloria Mark and her researchers found that the average employee was interrupted by a colleague, email or phone call every 3 minutes and 5 seconds. Then they looked at device switching between the PC, the desk phone, any kind of paper document, the mobile phone. They found the average amount of time that people spent working on a device before switching was 2 minutes and 11 seconds.

This was before the smartphone. Before Microsoft Teams, Slack or instant messaging. Why would any of this have got any better?

A lot of people are talking about Stolen Focus, the new book by Johann Hari in which he writes about our diminishing ability to focus, and what it means for our future. There’s a lot to like in the bits I’ve read of it even though the main thesis of the book, that technology is shortening our attention span, isn’t supported by a great amount of actual evidence.

True, technology is deliberately designed to distract because that’s the key to profitability. When we’re looking at our screens, Facebook and Google make money. When we’re not, they are thinking of new ways to drag us back.

However, people have made the argument that technology is messing up our brains before. They did it when radio was invented, and the cinema, and TV, and video games. And still we thrive.

If anyone is to blame for the distractions in the modern workplace it’s us. We were the ones who have rolled out tool after tool whilst never thinking to switch any of them off. We’ve been cheerleaders for agile working and have ushered in a maelstrom of constant interruptions from interaction tools in which we are all expected to respond to in real time.

If you can’t respond straight away you’re expected to broadcast your presence. As Jason Fried writes stay “away” (which most often actually means you’re working, but don’t want to be bothered) and people begin to question if you’re at work at all. Leave “away” on too long and you’re seen as unreliable. As he says, everyone’s status should be implicit: I’m trying to do my job, please respect my time and attention.

This way of working – constant interruption by external stimuli – is termed “continuous partial attention”. Simultaneous attention is given to a number of sources of incoming information, but only at a very superficial level.

This is destructive to achieving any sort of ‘flow’ – the state of consciousness where we feel our best and perform our best.

Steven Kotler writes that in a 10-year study, executives reported being five times more productive in flow. This means, if you can spend Monday in flow, you’ll get as much done as everyone else does in a week.

The real issue here is how we design the future of work – rather than letting management and technology dictate what that looks like through a constant series of app notifications, prompts, and email reminders.

Why Time—and Silence—Is So Important

In a thought provoking piece Stowe Boyd writes that we need to learn to balance time with other people—which tends toward noise, but still can be high value—against time alone, which tends toward silence. ‘Fast gets all the attention, slow has all the power’.

One of the issues I have with agile working (which never feels very agile funnily enough) is the presumption that teams using agile methods get things done faster. And fast is always good.

Fetishising speed results in just hurrying up. And once going fast is on the table, things quickly start falling off.

It’s time to stop being slave to speed, to seeing technology and apps and digital transformations as saviours of our time. On this I’m very much with Johann Hari – they give us the illusion of saving time whilst stealing it from us.

We must remember there is no evidence human attention spans are shrinking. If we want to concentrate we can.

The new Batman film runs to nearly 180 minutes, the longest of the franchise.

The latest Jordan Peterson interview with Joe Rogan is 4hr 13 minutes.

I’m about 16 hours into the campaign mode of Halo Infinite.

If something is worthy of attention we give it our attention. The question is whether we think our work is worthy – and whether we give ourselves and each other the space and time to do it well.

Photo by Hugh Han on Unsplash

The Convoluted Mess of The Hybrid Workplace

What if hybrid ends up being a mix of the worst of both worlds?

Employers are ready to get back to significant in-person presence. Employees aren’t. The disconnect is deeper than most employers believe, and a spike in attrition and disengagement may be imminent.
McKinsey

Right at the beginning of the pandemic, Dave Hollis wrote a tweet that would prove to be prophetic. In the rush to return to normal, he said, use this time to consider which parts of normal are worth rushing back to.

Well , people did consider this. And they didn’t rush back.

Whether you term it a great resignation, or as I prefer, a great reshuffle – people are reconsidering the role of work within their lives. And the prize seems to be increased autonomy rather than simply increased pay.

The emerging data highlights distinct generational differences – but shows a trend of people moving away from restrictive roles towards those which offer a better work life balance.

The shockwaves for employers have only just begun to be felt. As lockdowns are lifted and work from home mandates ebb and flow employers have found that their previously compliant servants has discovered how and when they want to work, rather than wait for some top down ’employee offer’.

Employers may claim to have a distinct culture and purpose, but the behaviour of many of our institutions during the pandemic has left many doubting their authenticity.

People only truly believe that a company has a purpose and clear values when they see them sacrificing short-term profitability for the sake of adhering to those values. Has that happened?

Employee burnout has doubled since lockdown ended, according to Glassdoor, whose survey showed that flexible working was only one part of the jigsaw, with better performing organisations also having flatter structures.

Companies congratulating themselves on their newly found hybrid work approach should pause to reflect. What a lot of people are now experiencing is the worst of both worlds.

As Emma Goldberg writes, this sudden mash-up of remote and in-person work “has resulted in a mushy middle ground: video calls where remote workers have trouble hearing, a sense that people at home are missing out on perks (teammates), while those in the office are, too (pajamas). And the stakes aren’t just who is getting talked over in meetings. It’s whether flexibility is sustainable, even with all the benefits it confers.”

My most absurd experience , in a year of absurd experiences, was literally carrying a remote colleague around during an in-person workshop. Holding their dimly lit face on a laptop and positioning them so they could see some post-it notes on a whiteboard. My battery power died and I forgot all about them until they text me to ask if the session had finished.

Hybrid takes effort. Token attempts at employee engagement just don’t work (btw is there anything in the recent history of mankind that is more soul crushing than a festive Zoom quiz?). Companies that have crafted very strong, definable cultures have tended to be fully in-person or fully remote, not mixed.

Equally remote work isn’t equal for everyone. A study from Qualtrics, found that 34% of men with children had received promotions while working remotely, compared to just 9% of women with children. There are similar disparities for ethnic minorities.

Our offices, those that are still there, look increasingly adrift and desperate. Stowe Boyd , as ever, has a good take on this: “One of the potentially smart things companies might try to entice workers back: converting open office space — which almost everyone hates — to private offices with doors. Those who share a home with family or flatmates might find respite in a quiet place to work heads down, in peace.” He goes on to make another great point: “Taken to the most extreme: what if some of the unused office space was turned into something like Airbnb rooms, so those who have moved outside of easy commuting range might come into the office for a two- or three-day onsite, working and not-working in the office. This could be coordinated with team members for once a month intense working sessions, too.”

To get hybrid work to work it will take creative thinking like this, breaking the fourth wall between Microsoft Teams and real life. It means really getting to know individuals and understanding productivity at a very human level, listening to people as individuals with unique and frequently messy lives – rather than as efficient worker drones. It means letting our people become the designers of their own unique workdays, and giving them the right tools and permissions.

Or maybe we just need less work. Signalling that people will sacrifice some pay for a better life Spanish high-end apparel brand Desigual introduced a four-day work week at its headquarters in Barcelona last month, raising expectations in the business and political arena in Europe, where some other pilot trials have been launched.

No employee works on Friday and they can choose to work remotely any of the four working days. The company has subsidized half the cost of the 13% reduction in working hours, with employees overwhelmingly agreeing to a 6.5% paycut.

Four days a week, no meetings, you choose the hours and work where you want. Is this the future of work or just the late 2021 expectations of the many?

When people have a 60-Year career you need to design something that’s sustainable for the long term not built on burning people out by the time they hit 50. Indeed -“If a 60-year career sounds like a nightmare, perhaps that’s because we’re imagining 60 years of work as it is for many people today: inflexible, all-consuming, poorly matched to the rhythms of life.”

There could be a silver lining to all of this where people re-engage with their own work on their own terms , but this is going to require huge flexibility from employers. Most will find this a challenge, and I expect to see further pandemic workplace aftershocks between now and 2025

Let’s remember that for almost all companies hybrid work is an experiment, and most experiments fail. The best experiments are small and build upon previous evidence.

When nothing is certain in the short-term never mind the long; a good approach to take colleagues with you is to “test and learn” rather than “show and tell”.

Photo by Elisa Ventur on Unsplash

The Great Resignation and The Relentless Rise of Work About Work

We really need to start treating people’s time as being more valuable than the organisation’s money.
Mark McArthur-Christie

In 2012 a civil servant in the German town of Menden wrote a farewell message to his colleagues on the day of his retirement stating that he had not done anything for 14 years. “Since 1998,” he wrote, “I was present but not really there.”

People waste a lot of time at work. Or rather, we waste a lot of people’s time at work.

The fact that this isn’t a contentious statement is shocking. The only debatable point is what people waste their time on.

A recent piece of work from Zapier found that meetings aren’t killing productivity; data entry is. Although meetings have historically been blamed for sucking time out of the day, their survey of 1000 knowledge workers found data entry and covering for colleagues was the biggest non-value add. Some headlines:

The majority of workers spend less than three hours a day on impactful work. 81% say they spend less than 3 hours a day on creative work, and 76% spend less than 3 hours a week on strategic work.

Workers spend a lot of time doing work outside their role. 83% said they spend 1-3 hours a day covering for or making up work for a colleague.

Almost all workers spend a massive amount of time in chat apps. 90% spend up to 5 hours a day checking work messenger apps like Slack or Microsoft Teams.

You and I probably don’t think we waste other people’s time, but intentionally or not we all do it.

We write policies and procedures that help us fulfill our outcomes but get in the way of the outcomes of others
We schedule unnecessary or last-minute meetings
We fill the inbox with messages that have no real value and are over long
We design processes that make it more difficult for our customers to do business with us
We wear busyness as a badge – proud of living a life in back-to-back meetings.
We fill people’s time with work about work – which gets in the way of actual work.

‘Work about work’ are activities that take time away from meaningful work, including communicating about work, searching for information, switching between apps, managing shifting priorities, and chasing the status of work.

We have whole roles in organisations whose remit is to generate work about work – distracting people from what they should really be doing.

After Covid we may be experiencing a reconsidering of priorities, the lasting effects of which will not only be personal, but economic. During lockdown many of us have recalibrated, finding that our life and work are intrinsically linked. They are one.

Unfortunately many employers have not realised this: Cutting the pay of those who work from home, or even utilizing ‘tattleware’– software to monitor workers’ online activity and assessing their productivity: from screenshotting screens to logging their keystrokes and tracking their browsing.

This in part is fuelling talk of “The Great Resignation” a period of high turnover as workers gain more confidence in the economy, and therefore feel more comfortable in making some career changes. For the first time in my career, I know of more people looking at making changes to their employment than I do people who are highly engaged.

Post pandemic we need to reshape the workplace so it reflects people’s lives today, not 20 or 30 years ago. If only one good thing came out it, it might be that we find a greater respect for other people’s time.

As Stowe Boyd writes “we should not start with the goal of conforming to the unreasonable demands of time-hungry corporations, that will use even the leverage of a pandemic to carve out an additional three hours a day from its workers.”

Full calendars and back to back meetings simply reveal leaders who are lost. There’s nothing to admire about this, it’s a very visible sign of a malfunctioning system.

We aren’t always in full control of how we spend our time. However we are in control of how we contribute to the the distraction and time wasting that happens every day in the modern world of work.

It ends when we say it ends.

Photo by Alex Kotliarskyi on Unsplash

Why Do So Many People Want Us Back In The Office?

After the sudden and miraculous shift to remote work – the office fightback has well and truly begun.

After the sudden and miraculous shift to remote work in March – the office fightback has well and truly begun.

Four months ago I wrote that – surprisingly- there was no fightback from technophobe hold-outs barricading themselves into their offices. They simply packed up their laptop and went home with the rest of us. How premature I was.

2019: millenials are wasting all their money on buying sandwiches

2020: THE ECONOMY WILL COLLAPSE IF YOU DON'T BUY MORE SANDWICHES
— Sam Grinsell (@samgrinsell) August 28, 2020

If you thought that 2020 couldn’t get any crazier – it seems some people really are suggesting that businesses should alter their workplace strategies in order to save…sandwich shops.

OK, I’m exaggerating for effect. But there really has been a hand brake applied to the move to remote/hybrid working , or my favoured term, minimum office in recent weeks.

An article in the Daily Telegraph suggested that employees who continue to work at home will be more vulnerable to redundancy, with bosses finding it far easier get rid of people they don’t physically see.

Kirstie Allsopp led the anti-remote work charge on Twitter, suggesting that if your job can be done from home, it can be done from anywhere in the world. Who would have thought that a couple of months of working in shorts and a T-Shirt has made us more susceptible to being replaced by less expensive folk in India, Myanmar and China?

A debate that is framed around saving sandwich shops and an already dying high street isn’t helpful or progressive. Cynically I might suggest the real subtext here is about propping up commercial property investment portfolios. Realistically though, we won’t see anything like a return to the same number of offices, and although few will shed tears for commercial real estate investors many small businesses will suffer a big hit and go out of business unless they can pivot very rapidly.

Clearly there are two groups emerging, those who are desperate for the pandemic to be viewed as a temporary event before everything returns to ‘normal’ and those embracing the true long term disruption that is occurring.

Thank heavens then for more balanced thinkers like Tom Cheesewright who has an uncanny ability to pan back and take the long view. Writing on his website about the current over-confidence in the possibilities for remote working he says:

“There is something different about being there, in person, with all of your senses engaged. It’s what I called a few years ago, ‘the unbeatable bandwidth of being there‘. What gets transmitted and received through the screen and headset, mediated by a million miles of fibre optic cable, is not the full experience of meeting. Nor does it allow for all the things that happen around those meetings. I’ve talked at length about the need for peer support, the subtler parts of staff training, and the mutual inspiration that happens when you’re sharing a physical space.”

I’m a remote working, or at least a minimum office, enthusiast. I’ve written on this site for years about the worst aspects of office life and the most popular post on here applauds its impending doom. Six years on though I’d admit it’s a deeply flawed argument. The idea that constant interruptions and back to back meetings were a symptom of being in a corporate building has been well and truly busted by…Microsoft Teams.

In truth the problem with work is not the tools or the physical location, but the obsession with leadership , an undue focus on work about work, an overbearing hierarchy and the lack of true digitisation of the enterprise. Deeper, more complex problems.

It’s ironic that it has taken a pandemic to reveal what was good about the office. “The things that happen between meetings” that Tom writes about reveal our innate desire for human contact – the need to get our senses fully engaged. Wasteful? Quite often. But we dismiss this at our peril. It may seem logical that workplace chatter stifles productivity, but studies show the opposite to be true.

A narrow focus on efficiency in the workplace and a flawed view of what makes people productive is similarly regressive and likely to drag people back to the old normal. As Stowe Boyd writes the backlash against minimum office is in full flow , as detailed in Companies Start to Think Remote Work Isn’t So Great After All, as executives want to get people back in the office:

“An increasing number of executives now say that remote work, while necessary for safety much of this year, is not their preferred long-term solution once the coronavirus crisis passes.

“There’s sort of an emerging sense behind the scenes of executives saying, ‘This is not going to be sustainable,’” said Laszlo Bock, chief executive of human-resources startup Humu and the former HR chief at Google. No CEO should be surprised that the early productivity gains companies witnessed as remote work took hold have peaked and leveled off, he adds, because workers left offices in March armed with laptops and a sense of doom.”

Perhaps it’s simply we haven’t yet matched our colleagues roles, and their specific work preferences, within our existing organisational design never mind considered a future state. Working from home (managed and supported appropriately) can be more productive than going into the office.

A HBR study published in August contrasted surveys of knowledge workers from 2013 and 2020, found that remote working was in fact helping address long-held frustrations about the rhythm of office work.

Lockdown helps us focus on the work that really matters. We are spending 12% less time drawn into large meetings and 9% more time interacting with customers and external partners.
Lockdown helps us take responsibility for our own schedules. We do 50% more activities through personal choice — because we see them as important — and half as many because someone else asked us to.
During lockdown, we view our work as more worthwhile. We rate the things we do as valuable to our employer and to ourselves. The number of tasks rated as tiresome drops from 27% to 12%, and the number we could readily offload to others drops from 41% to 27%.

The key phrase here is: managed and supported appropriately. Certainly managers need to reinvent themselves as mentors to this style of working and then – forgive me – get the hell out of the way.

The office as the default way of working is dead. But the office itself isn’t dead. With working from home, what we gain in work-life balance we might lose in innovation and creativity. There are people who could directly challenge that sentence but I suspect they will come from highly mature companies who have fully mastered the remote working learning curve. Many of us are still at the stage of doing what we did in the office , just remotely. The timorous amongst us may use the lack of productivity net gains as a reason to regress rather than push through the ‘pain barrier’ as Matt Mullenweg describes it.

We can do so much better, for ourselves, our customers and society if we stop being so frightened or so certain of the future.

We are going to have fewer offices and spend more time at home.

Our efforts would be a lot better spent improving the experience and outcomes of both rather than arguing about preserving a status quo whose time has truly run out.

The office versus remote work? It’s not a binary choice we need to make.

The best thing you can do in any period of change is to bet on neither black or white. The future will be made up instead of shades of grey where few things are certain and the best you can do to prepare is to be endlessly adaptable.

Photo by Benjamin Child on Unsplash

Nirvana or Business As Usual? Navigating The New Future Of Work

This isn’t a binary choice between the office and remote work. Instead we must consider what work used to be, what it is now and what it could be in the future.

With the easing of lockdown measures now in full swing we are coming to the end of the largest global work experiment we’ve ever seen.

As I’ve written previously it is vitally important to understand that this hasn’t been a true remote work experiment, rather it has been an enforced work from home experiment happening at the same time as the suspension of many of our civil liberties. Any evaluation has to take into account the stress and turmoil that many people have been living with and the subsequent impact on their productivity.

COVID-19 has shown us what we can accomplish when we don’t project plan something to death.

Just days after the virus was declared a pandemic many companies managed to get upwards of 90% of people working remotely. Jobs that we never imagined could be performed remotely— jobs which people were told couldn’t be performed remotely – suddenly and successfully were handled from home.

We’ve finally challenged the office orthodoxy, and it’s our choice where we go from here.

Stay remote?

Back to the office?

Or adopt a hybrid model.

For a fairly conservative view you could look at the new report from Xerox, The Future of Work in a Pandemic Era. Designed to uncover how IT decision makers are addressing these major considerations in a highly fluid environment 600 IT leaders were surveyed.

Depressingly, it estimates that 82 percent of the workforce in respondents’ organisations will have made a full return to the office in 12 to 18 months. For those of us who were asking whether offices would still exist that’s a healthy vote in favour of the status quo.

To be fair, the report also notes that the softening of employer attitudes toward remote working – with managers realising ‘hey, they actually do work without us bosses looking over their shoulder’. It’s this realisation – and the sight of scores of managers littering LinkedIn and Twitter with excitable Zoom and Teams selfies – that could usher in the hybrid workplace with employees working remotely all, some or none of the time depending on their role.

It’s always useful for us remote work laggards to listen to people who have been working in a distributed fashion long before the pandemic.

As Matt Mullenweg discusses in his conversation with Sam Harris, he has seen companies make the transition for small (10 people) to large (1500+) with an evolving set of work principles.

As Matt says – any company who can enable employees to work in a distributed environment now has a moral imperative to do so. Forcing a commute is worse for the planet and worse for personal wellbeing. It’s no longer the act of a responsible employer.

Matt has outlined five levels of distributed work that are useful to reflect upon:

Level Zero autonomy is a job which cannot be done unless you’re physically there. Many companies assumed they had far more of these than they did.
The first level is where most businesses were pre COVID, 98% reckons Matt. There’s no deliberate effort to make things remote-friendly. Work happens on company equipment, in company space, on company time. Level one companies, says Matt, were largely unprepared for this crisis.
Level two is where most of us landed during lockdown. Doing what you did in the office , just remotely. Matt likens this level of maturity to the situation in the early 1920’s when radio drama started. Performers would literally recreate plays – but just on the radio. There was no taking advantage of the new technology or innovating the medium. Importantly Matt points out that this can be less productive than level one as we explore and get distracted. His advice – push on – nirvana lies aheads
At the third level, you’re really starting to benefit from being remote-first, or distributed. People invest in better equipment. It’s where teams start to collaborate on shared documents or build business cases during the meeting.
Level four is when things go truly asynchronous. You evaluate people’s work on what they produce, not how or when they produce it. Employee retention goes way up, and you invest more in training and coaching. Real-time meetings are respected and taken seriously, almost always have agendas and pre-work or post-work.
And level five, Nirvana This is when you consistently perform better than any in-person organisation could. It’s when everyone in the company has time for wellness and mental health, when people bring their best selves and highest levels of creativity to work every day.

The most important lesson I take from Matt is that there will be a pain barrier to push through at Level 2.

As someone who took a extended break from work at the beginnings of COVID I returned to find people saying they were overwhelmed, in continual back to back meetings , and working 12 hours days. That this has become acceptable in such a short period of time is a form of madness , and is wholly unsustainable if we are to push forward and mature our approach to distributed work.

In fact the terminology of remote work is itself unhelpful almost framing the solution as either office or home based. As Stowe Boyd suggests perhaps we need to turn the thinking and terminology around and drop both the ‘hybrid’ and ‘remote’ terms. As he says, let’s call the model that leads to higher engagement and productivity ‘minimum office’, rather than zero office and allow each person to define what that minimum is for them and their team.

We do need to avoid simplistically calling for the death of the office (although let’s be clear – it’s dying). Equally we need to resist the corollary of “get back to the office”. What about the city centres? What about the shops and spaces that have supported us the past few months? It would be remiss of us to exclude our local communities from this conversation.

This isn’t a binary choice between the office and remote work. Instead we must consider what work used to be, what it is now and what it could be in the future.

That – and that alone – should form the basis of a discussion of where the work is actually done.

We Need To Stop Talking About Change Or Get Comfortable With Failure

Every year businesses will embark on a series of reports , meetings, visioning sessions , training events and communication strategies. In almost every case the goal will be the same: to make fundamental changes to how business is conducted in order to cope with a new, more challenging environment.

70% of these programmes will fail.

Or will they?

The concept of the 70% failure rate seems to have emerged in the mid 1990’s most notably through the work of John Kotter and McKinsey and Company.

Except there’s no evidence at all that this is true.

David Wilkinson has presented an entertaining dissection of the myth that concludes that many sources are personal observations, estimates, or smoke and mirror survey results. Not serious research.

The 70% figure seems to have emerged because of a lack of clarity about what success, and indeed failure, actually looks like.

Also – 70% feels about right, which is why it gets traction. Change gets a bad rap.

Many people who’ve been involved in change initiatives self report poor experiences. However colleague feedback is inherently unreliable as we all respond in a way that makes us look as good as possible.

Perhaps we are looking at it the wrong way around.

Maybe our organisations are setting themselves up to fail by the way we talk about change.

Nick Tasler has written that we don’t do ourselves any favours. When we say “change is hard” people equate “hard” with “failure”.

Change = hard, quickly becomes change = failure.

That’s compounded by the fact that while us as individuals are pretty comfortable talking about failure , organisations certainly aren’t. Nearly everything is successful.

So we need to stop saying change is hard, but we also need to stop saying change is exciting.

It isn’t.

Most of us are up for change – except when it affects us personally.

Change evangelists , just like those who cheerlead for innovation, piss people off.

Giving them a platform to outline their vision is just about the worst thing you can do.

As Stowe Boyd has said, most people hate the future: “the unknowability scares them, and that leads to hatred of even the idea of the future, and especially those that talk about it.”

The 70% failure rule has become mythic precisely because we are predisposed to the notion that the future is worse than the past.

If we agree that this future is best explored through experimentation then things get even messier.

Experimentation is confusing – it offers no certainty. There’s no one true path to innovation.
Experimentation means shutting down failures – and killing people’s ‘brilliant ideas’. Get ready for discord.
Experimentation means being comfortable not fully knowing what you are doing or where you are going.

The future of work requires employees to be continual explorers rather than passive recipients of time limited programmes. They are individual nodes in the organisation , permanently connected to social networks quicker and more powerful than your internal comms plan will ever be.

Our old models of change narrative are defunct.

Dead.

That’s challenging to the traditional practices of leadership as it means getting comfortable with your people being uncomfortable.

Change is changing – there is no end date on experimentation.

Now more than ever we either need to stop talking about change or get comfortable with failure.

Three Simple Ideas To Stop Change Failing

“The essence of transformation isn’t incremental. Transformation means ‘radical change’. And few companies truly countenance that because it’s, well…too radical.” – Anne McCrossan

Maybe we are being too ambitious.

Perhaps the hype of business change is becoming all consuming, leading us to aim for things our leadership can’t possibly deliver.

In my last couple of posts I explored the current failings of digital transformation and the rise of complexity – two things that are to my mind inextricably linked. The former was my most popular post for over a year and brought with it some great comments and follow up conversations.

What we really need to address is summed up by Anne McCrossan in her comment.

We have a skills deficit.

Transformation means acquiring new skills, new capabilities around data management, processes that support rapid, iterative design and collaborating more openly.

That’s just not happening.

The Myth Of The Complete Leader

As Chris Bolton said – it’s tempting to link the rise of overly complicated systems and processes to the creation of the MBA and a proliferation of Management Consultants. The inexplicable rise of leadership fads correlates with a sharp decline in productivity and a general disengagement with work.

Perhaps the actual practice of change is being complicated by a profusion of tools and ideas about strategy and management.

What if we’ve got it wrong? What if the management practices we hold onto – the leadership development courses we exalt – the behaviours we seek at recruitment – are not fit for purpose?

What if there’s another way?

Three Not-So-Radical Ideas

1 – Let the People Closest to the Problem Lead Change

Perhaps change would be better served if leaders and consultants stepped out of the way. After all – when you hire a hammer, every problem looks like a nail.

As Stowe Boyd writes – change is often about transfusion rather than true transformation. A small set of not-particularly-revolutionary ideas transfused into the existing system, based on the implicit strategy of changing the business as little as possible.

The people least invested in change (but with the most to gain by it) also have the biggest impact upon it. McKinsey report only a 3% success rate of transformations that fail to engage line managers or frontline employees.

If their role is that mission critical maybe they should have a commanding , rather than supporting, role in the design and implementation of change itself. Perhaps they would be braver.

Designing a form of governance to devolve responsibility to ensure executives and managers are unable to engage directly in these initiatives sounds radical. However – it is in effect no different to the strengths based thinking emerging in community practice.

Basically – change is best served when we devolve power, and the institutions and hierarchy get out of the way.

2 – Sweat The Small Stuff

Perhaps we’d achieve more if we gave up on big change and moved towards marginal gains. According to Steve Sewell – most change programmes concentrate on modelling, planning or design work that takes months if not years. People lose heart, are daunted by the scale and the programmes lose momentum.

Staying below the executive radar and letting the small changes flourish through iterative design and testing sounds like rebellious behaviour but there’s much sense here.

The evaluation of the Northern Ireland Innovation Lab recognises this importance of looking for cheap and small ways to test ideas and concepts, breaking larger change down into small chunks.

3 – Rethink the Love Affair with Change

Perhaps it’s time to escape the idea of organisational transformation once and for all.

Zachary First points out the tremendous, if largely invisible, cost to chasing management fads. Instead of the constant call to keep pace in times of rapid change we might be better placed thinking how we can avoid the need for customers or colleagues to face yet another choice.

Our change programmes rarely answer the question “Why are we changing?” in a truly coherent way.

This – combined with our cultural bias for execution over problem definition – is why change often fails. We may solve a problem – just not the right one.

Really – none of this is that radical at all.