Latest Posts
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The 2011 Top 10 Social Media Moments @bromfordgroup – My Pick
2011 has a been a pivotal year for the customers and colleagues of Bromford Group. They have embraced social media and used it in new ways to communicate about their work , lives , interests and idea’s. Here’s my personal… Continue reading
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Relationships that work – Customer Deal Blog
One of our main aims is to have customers who would recommend us to their friends. We put this in place over 7 years ago – as a big unifying key performance indicator aimed at getting the whole organisation behind… Continue reading
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Building Social Good – Customer Deal Blog
What would happen if your access to a product depended on you doing something good for society? That you had agree to give something back. Would you agree? Would you walk away? Or would you lie? Well that’s what we… Continue reading
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A Fair Deal – Changing Customer Behaviours – The Customer Deal Blog
Michael O’Leary, Ryanairs love him or hate him CEO, was on good form on Monday’s BBC Breakfast. Defending accusations of hidden charges, he said Ryanair were simply changing customer’s behaviours. They were getting passengers to act in such a way… Continue reading
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Are we ready for the rise of the untethered customer? Blog update #ukhousing
“What is a smartphone anyway?” I was asked by a colleague this week. I broke into a cold sweat. Especially as it was during a meeting about digital inclusion. If this is the kind of question you hear asked often,… Continue reading
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Top 5 things to look for in Customer Feedback – Blog Update #custserve #cex
Auditors arrived today to look at our Customer Experience Measurement Programme. I’m not sure what they are up to. I probably should have paid more attention. I generally tend to approach new people I meet from a position of trust. Auditors ,… Continue reading
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Bridging The Digital Divide – Blog Update. #digitalbritain
Met with BT and Citizens Online yesterday as part of our project to get 100% of our communities online – and doing business with us online – by 2016. ( Blogs are brilliant – I just completely made that target up , but its… Continue reading
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Customer Influence Blog Update – An #openbusiness
For me – an open business is one which conducts itself transparently and isn’t afraid to share what its senior leaders are thinking with its customers and its colleagues. The best idea’s and answers rarely come from executives but usually… Continue reading
Paul Taylor 