Latest Posts
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Why We Are So Bad At Defining Problems
If I had an hour to solve a problem I’d spend 55 minutes thinking about the problem and five minutes thinking about solutions. – Albert Einstein I don’t know whether Einstein ever used those words. It may be just like… Continue reading
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Why Story Will Always Beat Statistics
Data is not fact and fact is often just a hypothesis anyway. We humans design how data is created and we humans are the ones who interpret data and draw conclusions from it. Therefore, data will always be inherently fallible… Continue reading
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How To Avoid Corporate Initiativitis
We’ve never felt so busy at work, and never been less engaged. 90% of people say they expect to find a substantial degree of joy at work, yet only 37% report that they do. Many of our organisations remain afflicted… Continue reading
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How To Kill Ideas
We were asked a really good question last week with the visit to Bromford of the Disruptive Innovators Network. How long should you spend on an idea? In the early days of Bromford Lab we had a 12 WEEKS MAX rule.… Continue reading
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What We Can Learn From The Oldest Companies in The World
Shigemitsu Kongo, a Japanese Buddhist temple builder, formed his construction company Kongo Gumi in in 578 AD. His company built relationships with their customers that lasted for 1,400 years, surviving through many wars and natural disasters, just like their temples. It… Continue reading
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Lessons Learned From Five Years of Failure
Sometimes the execution of the idea doesn’t need to be the best to succeed. In 1989 a video game designer called Gunpei Yokoi changed the world with the launch of the original Nintendo Game Boy. It took gaming out of… Continue reading









