Tag: david burkus

How To Kill Ideas

We were asked a really good question last week with the visit to Bromford of the Disruptive Innovators Network. How long should you spend on an idea? In the early days of Bromford Lab we had a 12 WEEKS MAX rule. If we couldn’t get an idea up and running within that time – it should ...

Nine Ways To Unlock Creativity In Your Organisation

Some organisations are obsessive about finding the silver bullet—the one-shot wonder that solves everything. In an effort to strengthen performance, we’ll often make disproportionate investments in a single initiative to invoke change. Others are fixed on generating ideas – jumping towards uncontrolled creativity as the solution. However most of our organisations don’t suffer from a ...

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Three Ways Organisations Kill Ideas (And How You Can Remove Them)

 Many organisations , without realising it , act as inhibitors of innovation. Rules and protocols are put in place – often for very good reasons – that preserve the status quo.  Over time, organisations develop a set of social norms – ‘the way we do things around here’ – that either promote creativity or quell it. Our employees generate ...