bromford
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Redesigning Organisations For Positive Deviance
What if the traditional way that we think change happens is all wrong? What if our focus on the spread and scale of innovative business solutions isn’t the answer – but is part of the fundamental problem? In 1990, an… Continue reading
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The Complex Task of Simplicity
If you want to make things truly simple to use by your customers, you will nearly always have to make your organization take on more complexity – Gerry McGovern Yesterday, I delivered a talk at a conference that was aimed at… Continue reading
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How Technology Can Increase Collaboration And Build Trust
This post is an shortened version of a plenary talk delivered in Cardiff for the Wales Audit Office Depending on your age it’s likely that the two things you were not taught in school were: a) how to collaborate effectively… Continue reading
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How To Kill Doomed Projects
The challenge for managers in the “can-do” culture of business is to distinguish between belief as a key driver of success—and belief as something that can blind managers to a project’s ultimate failure – Isabelle Royer It’s always easier to… Continue reading
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How To Avoid Corporate Initiativitis
We’ve never felt so busy at work, and never been less engaged. 90% of people say they expect to find a substantial degree of joy at work, yet only 37% report that they do. Many of our organisations remain afflicted… Continue reading
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How To Kill Ideas
We were asked a really good question last week with the visit to Bromford of the Disruptive Innovators Network. How long should you spend on an idea? In the early days of Bromford Lab we had a 12 WEEKS MAX rule.… Continue reading
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What We Can Learn From The Oldest Companies in The World
Shigemitsu Kongo, a Japanese Buddhist temple builder, formed his construction company Kongo Gumi in in 578 AD. His company built relationships with their customers that lasted for 1,400 years, surviving through many wars and natural disasters, just like their temples. It… Continue reading
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Lessons Learned From Five Years of Failure
Sometimes the execution of the idea doesn’t need to be the best to succeed. In 1989 a video game designer called Gunpei Yokoi changed the world with the launch of the original Nintendo Game Boy. It took gaming out of… Continue reading
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Why We Don’t Collaborate
Everyone says they love collaboration. Our open offices are designed to encourage collaboration. We recruit for people who are collaborative in nature. The digital tools we use are aimed at fostering greater collaboration. We promote the benefits of collaboration ,… Continue reading
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How Good Company Culture Can Go Bad
Here’s a sentence I never thought I’d write. One of the best hours I spent this week was with our Governance, Risk and Assurance Team. There – I said it. Joking aside, the relationship between governance and innovation is an… Continue reading
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Creating The Right Culture For Innovation and Change
I’m not sure I buy into the concept of organisations having a culture of innovation. After all, innovation is a process consisting of four things: Having an idea that solves a problem Doing something with that idea Proving that it… Continue reading
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The Fruitless Quest For Inbox Zero: Eight Tips To Protect Your Time
You can seek to impose order on your inbox all you like – but eventually you’ll need to confront the fact that the deluge of messages, and the urge you feel to get them all dealt with, aren’t really about… Continue reading
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Who Really Wins From Digital Transformation?
The birth of the change management movement began in the 1960s and 70s – when big consultancy began to see a vast new market – convincing organisations of the benefits of ‘transformation’. Alongside this came the development of a distinctive,… Continue reading
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If We Want Different Relationships, The Doing Must Be New And Different Too
You can’t change a relationship without actually changing your behaviour. Continue reading
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Is It Time To Get Rid Of The Job Title?
Deleted my Tesla titles last week to see what would happen. I’m now the Nothing of Tesla. Seems fine so far. — Elon Musk (@elonmusk) October 29, 2018 Last week Elon Musk dropped all job titles associated with Tesla referring to… Continue reading
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Nine Ways To Unlock Creativity In Your Organisation
Some organisations are obsessive about finding the silver bullet—the one-shot wonder that solves everything. In an effort to strengthen performance, we’ll often make disproportionate investments in a single initiative to invoke change. Others are fixed on generating ideas – jumping… Continue reading
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We Need To Be Boringly Reliable and Radically Disruptive – At The Same Time
Our organisations are generally bad at innovation. That’s because they are designed that way. Just as your body is designed to fight a common cold, most of our cultures protect the organisational DNA from any foreign antibodies. Add something new and it… Continue reading



















