Earlier this week I shared the post ‘Five Social Media Mistakes To Avoid’ by Heather-Anne Maclean. The following mistakes were chosen as her Top 5:
1. Failing to use a photo or avatar for your profile
2. Not completing your bio
3. Having too many networks
4. Not writing professionally
5. Failing to be human.
I pretty much agree with all of them – especially 1,2 and 5. Immediately after I shared it Heather-Anne thanked me and asked what I would add to her list. I liked that – it showed great social media manners – a willingness to reach out and engage further with your audience. We don’t always have time to leave a comment on a blog so it’s good to prompt people into thinking further about your post.
So here I am adding to her list. Here are my 5 (More) Social Media Mistakes To Avoid:
1: True Twit and Protected Tweets
As annoying as spam is , it’s nowhere near as annoying as TrueTwit and private accounts. In case you don’t know, this is where you are asked to go through an account verification before you are allowed to follow someone. I just don’t get it. If you don’t want to be followed why are you using Twitter?
2: Passing off others content as your own
Have your ever posted an update and then seen THE EXACT SAME post from one of your followers or friends? And it’s not just coincidental. It’s your words, your links – minus your name. It’s really bad practice. Please try and credit your source with a HT or a Via. It’s just the decent thing to do. You will be appreciated for it.
3: Trying to sell to me by Twitter DM.
Here is a tip. If I want to like your Facebook page or subscribe to your blog I will do it in my own time. Get to know me before you try to sell to me. Private messaging is a great way to ask for help , suggest a phone call or meet-up – NOT to sell people stuff. Especially when you haven’t even tried to engage with me. New Rule: Anyone who sends me an auto DM with sell stuff gets unfollowed. If we all do that – they will stop.
4: Broadcasting not engaging.
Regular blog readers will know how much I love broadcasters. Those accounts who only ever talk about themselves or their products and services. They rarely acknowledge others and never highlight the great things that others are sharing. They are the social media version of the person at the party who tells you about their great car, wonderful house, exotic holidays and high achieving kids. Avoid.
Try to share more of other peoples work than you do of your own. It’s nice. People will like you.
5: Being present without having presence.
We’ve all seen the corporate account with 3 posts per week. And the account that was last posted from 163 days ago. They are accounts where someone has clearly being told that they need to be using social media. You don’t. Being present without showing you love being there is actually worse than not being there at all. If you have dormant or under fed accounts – do the humane thing – put them out of their misery.
These are my 5 additions. Do you agree or disagree? And I’d love to hear if anyone has any more….
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