Please for the love of God can we stop with the Digital by Default, the Digital by Design – It’s just life! – Amy Nettleton There’s a danger we can overthink digital. Whilst organisations grapple with the ‘cultural challenges’ of digital transformation, real people – the citizens, customers and users with more important things to … Continue reading What Does Your Social Media Say About Your Organisation?
Trust is not coming back. Scepticism reigns, as it should. – Gerry McGovern Since the industrial revolution, a trusting relationship between individuals and organisations has been the norm. This has shaped the way we communicate – both internally and externally. It has resulted in the issuing of corporate annual reports, press releases , customer satisfaction scores … Continue reading Redefining Trust In A Digital Age
In 2017 not using social media as a leader is akin to sitting in a closed office with the door shut and the phone on divert – all day everyday. However – there’s often a gap between social media and our ‘real’ work. Despite the fact that we’ll spend about three years of our lives … Continue reading Making Sense of Social Media and Learning
24hrs before Donald Trump – who communicates almost exclusively via Twitter and YouTube – became President Elect I was in conversation with Grant Leboff at the first Comms Hero event in Cardiff. “He’ll win” said Grant. “He’s changed the narrative. He had the balls to take a position and make an emotional connection with people.” … Continue reading Standing Out and Keeping Attention in the Digital Age
Can Twitter make employees more innovative? In our study, Twitter users and non-users generally submitted the same number of ideas at work. However the ideas of Twitter users were rated significantly more positively by other employees and experts than the ideas of non-users. – Salvatore Parise, Eoin Whelan and Steve Todd Last week I was speaking … Continue reading Five Ways Social Media Can Inspire Creativity
It’s the time of year to reflect on the past 12 months and consider where next – personally and professionally. To that we also need to add our online profiles and give consideration to how we spend our digital time. The temptation with social is to spread yourself across every available platform – and I … Continue reading My Five Most Popular Posts of 2014